Differential content must be fresh, not stale. It must be formative, not repetitive, it must be interesting and varied, not boring. It must have range, scope and depth. It should aim to generate a certain amount of friction in critical thinking and thought provocation as any social entrepreneurship venture should.
https://tmcontentcreation.com/wp-content/uploads/2023/07/blog_013023_600px.jpg600600Teresa Murrayhttps://tmcontentcreation.com/wp-content/uploads/2022/12/Teresa-Murray-Content-Creator-logo.pngTeresa Murray2023-01-30 14:36:392023-08-01 21:16:36Small budget but a big cause? How to leverage your content for impact
https://tmcontentcreation.com/wp-content/uploads/2023/07/blog_012623_600px.jpg600600Teresa Murrayhttps://tmcontentcreation.com/wp-content/uploads/2022/12/Teresa-Murray-Content-Creator-logo.pngTeresa Murray2023-01-26 17:59:402023-07-27 20:43:50What are you doing about your visual strategy in your content?
Whether you post on LinkedIn, mail out a newsletter or are active on Social Media to grow your business or project; sometimes it can feel like you are dumping content into a very silent void. It can feel like giving a speech in a huge hall to just three people all staring at their phones!
https://tmcontentcreation.com/wp-content/uploads/2023/07/blog_081222_600px.jpg600600Teresa Murrayhttps://tmcontentcreation.com/wp-content/uploads/2022/12/Teresa-Murray-Content-Creator-logo.pngTeresa Murray2022-08-12 17:39:112023-07-27 15:14:317 Reasons why as an innovator you need to be a thought leader
https://tmcontentcreation.com/wp-content/uploads/2023/07/blog_0715222_600px.jpg600600Teresa Murrayhttps://tmcontentcreation.com/wp-content/uploads/2022/12/Teresa-Murray-Content-Creator-logo.pngTeresa Murray2022-07-15 16:58:442023-07-27 15:07:28Are your people getting your vision?
Quit anything, but don’t quit your content creation
/in Thought Leadership/by Teresa MurrayOn many days, you’ll feel like quitting your content creation. But please don’t! Be warned that death by irrelevance may quickly follow.
Small budget but a big cause? How to leverage your content for impact
/in Thought Leadership/by Teresa MurrayDifferential content must be fresh, not stale. It must be formative, not repetitive, it must be interesting and varied, not boring. It must have range, scope and depth. It should aim to generate a certain amount of friction in critical thinking and thought provocation as any social entrepreneurship venture should.
What are you doing about your visual strategy in your content?
/in Thought Leadership/by Teresa MurrayHaving an effective visual strategy is as important as having an effective content marketing strategy!
When creating content, don’t forget about your invisible audience!
/in Content Creation, Engagement/by Teresa MurrayWhether you post on LinkedIn, mail out a newsletter or are active on Social Media to grow your business or project; sometimes it can feel like you are dumping content into a very silent void. It can feel like giving a speech in a huge hall to just three people all staring at their phones!
7 Reasons why as an innovator you need to be a thought leader
/in Content Marketing, Innovation, Thought Leadership/by Teresa MurrayMany innovators put off building a thought leadership strategy until it’s too late. Worse still they never do it and pay a heavy price.
Waiting until your innovation is “ready” is way too late.
Are your people getting your vision?
/in Innovation, Thought Leadership/by Teresa MurrayAs we have seen time after time, crisis accelerates innovative disruption – for good and bad!